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Media organisation and management
by Nayyar Shamsi
Published on 1999
Scott Snell and Thomas S. Bateman
Although this revised edition of the text takes a traditional functional approach to management, it is organzied around four modern themes: cost, quality, speed and innovation.
Call No.
HD31.B369485 1999 BAT
ISBN
0-07-115444-2
Publisher
Boston Irwin/McGraw-Hill
Genres
Management
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by Nayyar Shamsi
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by Universiti Brunei Darussalam
by Richard M Hodgetts and Fred Luthans